Kinder Chocolate is a confectionery product of Italian confectionery multinational Ferrero SpA. The predecessor of Ferrero’s German subsidiary, then known as Assia GmbH, founded Kinderschokolade (German term meaning “Children Chocolate”) in 1967. In 1968, Kinderschokolade was introduced to Italy and elsewhere in Western Europe. Within the following 10 years, Kinderschokolade was successfully marketed in the Mediterranean and Eastern Europe and later across 4 continents.