Symphony: Returning from the Brink of Bankruptcy to Lasting International Success
By identifying a niche in the hypercompetitive Indian market and maintaining a strategy of continuous product development, Symphony revolutionised the air coolers category.
After making...
The Tea Shelf: A Historical Family Business Tackles the Digital Marketing Age
The Tea Shelf is among India’s most successful pioneers in the e-commerce for tea. Since launching in 2015, they have grown their business by delivering...
Sennheiser: The Sound of Family Business Success
For audio enthusiasts and professionals alike, Sennheiser is synonymous with a superior audio experience. Channelling his passion for meticulous design, Prof Dr Fritz Sennheiser,...
Café Martínez: Family Business, Coffee and Creating a Home-Away-From-Home Experience
Walk into any Café Martínez location around the world, and the first thing you will notice besides the inebriating aroma of artisanal roasted South...
How Family Business Branding Impacts Consumer Perception
Dr Claudia Binz Astrachan is a lecturer and researcher at Lucerne University of Applied Sciences and Arts (Switzerland) and a Senior Research Fellow at...
Family Offices and Venture Capital
One of the fastest growing trends within the family office sector is leveraging venture capital in long-term planning and strategy.
Expert Brett de Bank, a...
Sparks & Daughters: Personalised Products Made with Love
Deborah and Verity Sparks are the mother-and-daughter duo behind Sparks & Daughters. Born in the British countryside when Deborah began making personalised aprons at...
Grupo Ferré Rangel: Internationalisation, Diversification and Social Innovation
With a strategic approach that emphasises internationalisation, diversification and social innovation, Grupo Ferré Rangel, Puerto Rico's family-owned, multinational, strategic investment holding company, has achieved...
Five Industries That Will be Transformed by Virtual Reality
To get a sense of what impact virtual reality (VR) will have across industries in the not-too-distant future, we must first turn our attention...
Rooted: The Story of The Forest City Tree Protection Co.
After learning the art of tree care as a college student in the early 20th century, a young WP Lanphear travelled around the northeastern...
